People first
Try everyday tasks with your editors: building a landing page, approving a change and publishing in another language.
CMS CONSULTANCY
The right CMS.
For your next chapter.
Compare Sitecore, Umbraco, Kentico and other platforms, then build a shortlist around your team and your business.
CMS FINDER
Find a starting shortlist.
Ten questions, three steps. A practical shortlist based on how your team works.
YOUR STARTING SHORTLIST
6
Platforms. Plenty of possibilities.
Start with your team and website. We’ll explain which platforms are worth exploring and why.
Or compare all sixCMS COMPARISON
Six platforms.
Different strengths.
| Platform | A good fit for | Platform & hosting | Marketing & governance | What to plan for |
|---|---|---|---|---|
| Umbraco | Bespoke websites, multilingual content and .NET integrations. | Free, open-source CMS, with a paid enterprise option. Self-managed hosting or Umbraco Cloud. | Add Engage for analytics and personalisation; Workflow for approvals. | Budget for development, hosting, maintenance and any paid enterprise option or add-ons. |
| Sitecore | Large digital estates with sophisticated marketing operations. | Commercial licence, often about £50k a year. The architecture depends on the Sitecore product selected. | Personalised journeys, testing and content governance across the platform. | Define the exact product bundle, integration effort and operating team, and confirm the current licence. |
| Kentico | Marketing teams wanting content, campaigns and email in one place. | Commercial licence, often £10–15k a year. SaaS or private deployment. | Built-in email, automation and personalisation capabilities. | Map your existing CRM and marketing tools to avoid duplicate processes, and confirm the current licence. |
| Liferay | Authenticated portals, complex permissions and self-service journeys. | Enterprise DXP subscriptions with SaaS, PaaS or self-hosted options. | Content, personalisation, commerce and integration capabilities. | Allow for identity, permissions and integration design in the delivery scope. |
| Contentful | API-led content delivery to several websites and applications. | Hosted headless content platform with a separately built front end. | Content operations and personalisation capabilities across its product suite. | Include front-end development, API usage and editorial preview in your plan. |
| Optimizely | Content-rich websites with an ongoing programme of testing and improvement. | Commercial licence, often about £30k a year. Scope the edition and hosting. | Content management with experimentation and personalisation products available. | Confirm which capabilities are included, who will run the testing programme, and the current licence. |
Platform summaries checked against vendor information in September 2026. Features, licensing and hosting depend on the edition and plan.
BEYOND THE FEATURE LIST
Choose with confidence.
Choosing a CMS for a UAE business means looking at the whole operation, from content creation to the systems behind the website.
Connected systems
Map CRM, ERP, ecommerce and identity connections. Agree where each piece of data lives and who maintains it.
Local needs, global reach
Test Arabic and English content, right-to-left layouts, regional journeys and your organisation’s hosting requirements.
The full investment
Compare implementation, licences, add-ons, hosting, support and future upgrades over the same planning period.
LET’S MAKE IT HAPPEN
What’s your
next big thing?
A new platform. A complex integration.
Or an idea you can’t stop thinking about.
Let’s talk about where you want to go.
Start a conversation