A booking journey guests can trust.

Waterside Holiday Group needed a website and booking engine that guests could use without friction. Availability, pricing and the range of places to stay had to stay in step with the systems already running the business.

Umbraco gave the team a content platform they could shape around the booking journey, rather than a fixed template. The engine brought in live inventory and dynamic pricing, and connected to the systems already in place. The interface was tested with users and refined until the path from looking to booking felt straightforward on any device.

After launch, page load times were 30% faster and the booking engine saw a 45% rise in engagement in the first month. Guests had a clearer way to find a stay, and the team had a platform they could keep improving.